Jordan Brand revs up Luka Doncic's game against Mavericks with a ruthless message
A new Jordan Brand advertisement features new Los Angeles Lakers superstar Luka Dončić officially moving on from his Dallas Mavericks days.
The ad shows Dončić (or an actor playing Dončić) swapping out a Texas "77" license plate on a purple-and-gold sports car for a California "77" one.
The song "All My Ex’s Live in Texas" by George Strait plays in the background, tying it all together beautifully.
Dončić was set to face his old team on Tuesday night as it visited Los Angeles, and this pretty perfect Jordan Brand ad set the tone for a quick homecoming of sorts for Dončić.
The caption at the end of the ad summed it all up well as the engine revs up: "Full tank. No mercy."
More NBA!
Luka Dončić stared down the Mavericks bench after draining a deep Lakers 3-pointer
The Lakers gave Anthony Davis a classy tribute in his return to Los Angeles with the Mavericks
Latest 2025 NBA mock draft from Bleacher Report has Jase Richardson as a top-10 pick